Halloween is a big holiday for spending with the average person expected to spend $114.
Seventy-three percent of Americans will be celebrating Halloween this year.
Julianna C. Golas, associate teaching professor of Human Development and family science at the University of Rhode Island, suggests not wasting your money on bulk candy bags or plastic party supplies.
“Kids aren’t yelling ‘Trick or Windfall’ at your door,” Golas said. “It’s ‘Trick or Treat.’ They’re perfectly happy with a single piece of candy. Honestly, to the little ones, a fun-size chocolate bar is basically a treasure.”
She also advises against Halloween-themed trinkets.
“I know the intention is good willed, trying to offer a ‘healthier’ or ‘non-candy’ option, but the truth is, those spider rings, bouncy balls with googly eyes, and plastic vampire teeth all end up under couches, in junk drawers, or worse, the landfill,” Golas said. “We don’t need more plastic clutter haunting us long after Halloween is over.”
Here are facts and figures for 2025 from WalletHub, a personal finance website:
- $13.1 Billion: Projected Halloween spending in 2025.
- $4.3 Billion: Halloween costume spending in 2025.
- $3.9 Billion: Halloween candy spending in 2025.
- 15 percent of parents think 9 or 11 is old enough to trick-of-treat alone.
- 66 percent of Americans plan to hand out candy to trick-or-treaters.
- More than half of parents help themselves to some of their children’s Halloween candy.
- $5.58: Average retail price of a pumpkin, down 3 percent from 2024)
- $400 Million–plus: Annual revenue generated by the Halloween attraction industry.
- $14 Million: Direct property damage caused by Halloween house fires each year.
- 67 percent of Americans say they would consider purchasing a haunted house to live in.
Have a great Halloween celebration whether you’ll be dressing up and partying or enjoying visitors at the door.
